YouTube AR makeup ads now in alpha for iOS as Google pushes 3D web ads

Linear, two-dimensional advertising remains the norm today, but it soon may give way to more immersive, three-dimensional experiences that incorporate augmented reality and interactive elements. Google has just announced some new tools for brands to take advantage of to up their engagement game both in web ads and on YouTube — we think you should be aware of them.

Advertisers can now build interactive 3D sequences on Google's new proprietary Swirl display format.

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YouTube AR makeup ads now in alpha for iOS as Google pushes 3D web ads was written by the awesome team at Android Police.

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